Hit by a Google update? Here’s How You Can Survive

Some few months ago my blog was hit by a Google update, and I started getting very low traffic, from 10k+ daily page views it reduced to less than a thousand page views daily. On this article I’m going to share with you all how I survived the Google update while waiting for Google to remove the hit. Ultimately surviving the update all boils down to social media and how you use it effectively, and it also has a lot to do with optimizing your articles for Bing, yahoo and other major search engines and some other minor tips.

How to survive google's update

Steps on how to survive

Social Media: There’s a saying that when the desired isn’t available then the available becomes the desired, that should be the case with your website when you’ve been hit. When you discover you’ve been hit by a Google update, it usually is the best time to sharpen your social media skills and use it effectively to drive more traffic to your blog or website, the first thing you should do is to go read more articles and eBooks and social media marketing and use them effectively to promote your blog and even exceed your normal limit with Seo.

Optimizing for other search engines: While still promoting your blog with social media you should also consider optimizing your blog for other search engines like Bing, yahoo and ask, its true Google is the big catch when it comes to search engines but it won’t hurt you to also optimize your blog for other engines and possibly get quite a fair amount of traffic from them while waiting for Google to remove your website from their hit list.

Forums/Guest posting/Commenting: Now more than ever you should work on this three stuff, regarding the forums, here’s how you can use them effectively, take old articles from your blog and publish them on a forum that is in the same niche as your blog and add a link back to your site as the original source of the article, be careful not to spam these sites else you’ll get banned. Get a lot of guest posts out and publish them on already established blogs (make sure to write captivating articles) else you’ll just get ignored. Double the number of comments you post daily and don’t just post comments like nice article or thank you, instead write stuffs that would make people want to check out where you write.

Content Syndication: Content syndication is simply a method that allows some portion or your entire originally published article to be made available to multiple sites with your permission provided the links are left intact. So it is easier to see content syndication as the process of sharing some portion or your entire blog post on other websites/blog related to your niche. With content syndication you can drive massive traffic to your blog and even increase your search engine rankings due to the fat that a lot of sites are linking to you and even help you build your PageRank. You can read more on content syndication and how to effectively use it on the netmediablog.

Paid Campaigns: When you get hit by a Google update and the traffic isn’t making you smile, you have to do a lot of things to get your blog moving, most of them are free but sometimes you have to pay for some campaigns to get traffic, so you should consider organizing a paid campaign.

Final Words

Surviving a Google update ultimately depends on your consistency on publishing new articles and following the steps above. If you get hit and follow this guide properly then definitely you won’t be feeling like you got hit much. Tell me what other means you know to survive a Google update. Now I’m waiting.


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About Derek Odum

Derek Odum is the founder of Techjay and Slipost a news blog.
You can add me on Facebook or follow me on Twitter
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Comments

  1. Content curation and syndication is a great means of traffic to a blog, and once you have been hit by Google update you need to rebuild traffic to regain Google’s trust. Nice tutorial…thanks for the mention.
    Nwosu Desmond recently posted..My Favorite Web Analytics ToolsMy Profile

  2. very helpful article thanks for sharing such useful informations very helpful for bloggers
    anis recently posted..Great SEO Advice To Boost Your Web TrafficMy Profile

  3. its really awesome discussion topic that is faced in daily by daily in blogging world.So very helpful in the
    removal of traffic

  4. One thing i don’t believe in is SEO. i know it has helped so many people but still you don’t need it to help boost your blog. When you are being natural and you don’t try to manipulate, i don’t see why you should be afraid of google update. by the way this is a very nice post and a post worthy to be shared.
    babanature recently posted..WHY YOUR BLOG IS NOT GENERATING ANY INCOME (MONEY)My Profile

  5. Hey Derek, you something else. Or should i say you’re unfolding? This article is damn informative. I wont wait until Google hits me first before putting this tips to work. Never heard of content syndication so I’d focus on that. Merry!

    Regards: WorldWebSurfers.com
    Emmanuel recently posted..Professional Horizontal Sliding Recent Posts Gadget / Widget For Blogger BlogsMy Profile

    • Hello Emmanuel, Thanks for the compliment, Honestly you are right, one doesn’t have to wait till one of Google’s update hit you. If you implement this tips while you are still on the good books of Google then i’m so sure your site traffic would double. Thanks for stopping by.

  6. wow… very informative… putting your tips to work

  7. please….. I registered a site with my google adsense for….. But now i dont feel like using it again cus i now run another but i have placed thier ads on it…. Hope its aint risky???……

    sorry for bein off topic… But i will like you to tutor me on how you did your sec. And pry. mENU
    doncyber recently posted..Considering Which One is Better – WordPress or Blogger?My Profile

  8. Hi Derek,
    These are some awesome tips. It has become a necessity nowadays to optimize our site for other search engines other than Google so that we can survive if hit by Google update. Guest posting, content syndication and social media are also very useful. Thanks for share.
    vicky recently posted..List Of Top 5 Samsung SmartphonesMy Profile

  9. i am using eleven40 genesis child theme….. Thanks

  10. okay thanks……. How can i change the background colour?

  11. Hi,
    This blog is really interesting about how to recover from if you got hit by google updates and similar to how can you survive in google panda update and penguin updates for desired rankings
    Thanking you
    http://eventwithme.com

  12. thanks man…… What i meant by that was…. When you visit my blog on mobile http://www.doncyber.com …. You will see how rough the header is not tp compare with yours…… Please i need that ASAP…… Am always here
    doncyber recently posted..A List of WordPress Shortcuts you may as well knowMy Profile

  13. This post is really an eye opening post my question is if i hav adsense runnin on my blog can i still go for paid ads to increase my blog popularity

  14. Google Penguin Update Dance Changes Reversed January 25 2013

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